Notes:
Malliaris, M. (2018). Data analytics. In R. Kolb (Ed.), The SAGE encyclopedia of business ethics and society (Vol. 1, pp. 822-826). Thousand Oaks,, CA: SAGE Publications, Inc. doi: 10.4135/9781483381503.n291
Bradley, E., Curry, L., & Devers, K. (2007). Qualitative Data Analysis for Health Services Research: Developing Taxonomy, Themes, and Theory. Health Services Research, 42(4), 1758–1772. https://doi.org/10.1111/j.1475-6773.2006.00684.x
There are two types of statistics:
Descriptive statistics
Descriptive statistics are used to summarize and describe data (information that has been collected).
Examples:
Inferential statistics:
With Inferential statistics, data are usually collected from a sample; that is, a smaller representative subset of the larger population we wish to investigate.
Examples:

What type of statistic (descriptive or inferential) would you employ to answer the research questions below?
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The following are open sources and books to help learning data mining:
Coursera Data Mining Specialization
Social Media Mining
Twitter Data Analytics
Social Media Mining With R
Text Mining with R -- an Analysis of Twitter Data
RDatamining.com: R and Data Mining
Using the R Twitter Package
Data Mining Applications with R
Practical Text Mining and Statistical Analysis for Non-structured Text Data Applications
CUNY-wide licensed software is available for campus community.
