An essential tool for business students that covers all disciplines of business, including marketing, management, accounting, banking, finance, and more.
Catalogue Link: OneSearch.
The collection includes key business and economics periodicals such as The Economist and Sloan Management Review that focuses on global business trends.
Catalogue Link: OneSearch.
TIPS:
(1) Select the Advanced Search option > enter your keyword (e.g., "big data") and select the option to filter results by document or publication type for "Case Study."
(2) Select the Advanced Search option > enter your keyword (e.g., "big data") > enter "case studies" in the second search box > select "SU Subject Terms" in the dropdown box for field type.
